SOLUTIONS FOR
SMARTER DECISIONING
SELL MORE | PROTECT YOUR BUSINESS | BECOME DISRUPTIVE
Our Applications
global presence
+10 large scale implementations | 3 Geographies
We unlock the potential of organizations through the development of simple, but unique applications, that help automatize and make decisions in real time, using the last techniques in advanced analytics.
Our goal is to let people focus in what matters the most and to provide them with more opportunities to scale and innovate, while managers gain control over the business and reduce their feedback loop.
FactorIA
2020
2021
2022
2023
Our Team
Manuel Castro
Senior Partner
Education | BBVA – ICADE (Spain) and Executive MBA – The University of Chicago Booth School of Business (USA)
Experience | 30 + years of professional career in the financial services industry with executives responsinilities in M&A and corporate development, business development and innovation and risk management in several top European financial institutions. The positions include Global Head o Corporate Development, Global Chief Risk Officer and Global Executive Committee member for a top-10 global Bank. Member of the Board of Directors of top banks in Spain, México and Turkey and, currently, NED in several tech companies.
Passionate about simplicity and disrupting massive human decision processes using artificial intelligence to make them simple, accessible and scalable.
Carlos Estébanez
Managing Partner
Education | Aeronautical Engineering (Bsc, MSc) – UPM Madrid (Spain) and Executive Master in Corporate Finance – ESADE (Spain)
Experience | 10 + years of professional career as a management consultant in the financial services industry, helping and advising top executives of tier banks in Europe and Latin American.
Deep knowledge in corporate strategy, business development, risk management and multidisciplinary team management.
Passionate about innovation, analytics and technology applied to real business problems, always seeking to generate a positive impact and a valuable relationship for our clients.
Luis Valdemoros
Head of Analytics and Technology
Education | Industrial Engineer and CFA Candidate
Experience |+6 years experience as a Management Consultant in the Financial Sector.
His area of expertise is the end-to-end implementation of machine learning algorithms from a business perspective and has worked for the top 5 Spanish, Mexican & UK financial institutions.
He is an associate professor of Data Science & Machine Learning at Universidad de Navarra. Passionate about entrepreneurship, Mexican culture & healthy lifestyle.
Jorge Asensio
Client Solutions Manager
Education | Civil engineer form the Polytechnic University of Madrid (Spain) – Former elite athlete (2012-2016)
Experience | 6+ years of professional experience in the management consulting sector for the financial services industry.
Management and execution of projects for the main financial players in Spain and Mexico.
Expertise in M&A, Strategy, Digitalization and Advanced analytics and ML application in the financial sector.
Latest projects developed: Top Tier spanish banks M&A process, Covid19 strategy plan, Collections strategy, Diagnosis and Commercial strategy of the SME portfolio focusing on branches, Onboarding digitalization and definition of Strategic Plans.
Efrain Aguiler
Data Scientist
Education | Telecomunications and Mechatronic engineer – Instituto Tecnológico Autónomo de México (MEXICO).
Experience | +4 years of professional experience in the management consulting sector for the financial services industry. Knowledge on Data science, tools/software for database management and statistical analysis.
David Alcalde
Data Scientist & Tech-Lead
Education | Computer Engineering – Instituto Tecnológico Autónomo de México (ITAM).
Experiencie | +4 years experience as a Project Manager in IT Projects, Management of Computer Centers, and Consultancy.
Co-founder of CIAJ, a civil association focused on creating and developing technology and innovation to bring justice to different levels of society and public and private institutions.
Enthusiastic for machine learning algorithms, neural networks, computer vision and videogames.
Mariela Muñoz
Data Scientist
Education | Industrial Engineer – Universidad de Piura (Peru). Master in Data Science and Business Intelligence (Universidad Alcalá de Henares).
Experience |+3 years experience in business process definition, data analysis and implementation of Machine Learning models in industrial and telecommunication sectors.
Enthusiastic in Machine Learning, Data Engineering and Operating Model projects.
Raquel Lerma
Office Manager
Education | Certificate of Proficiency in administrative assistant
Experience | +1 year experience in manage daily operations, invoice management, HR
management, office management and supplier management.
Fernando Rangel
Data Scientist
Education | Actuarial Science – Universidad La Salle México (ULSA)
Experience | +2 years of experience in Actuarial and Statistic Consulting in the Insurance/Financial Sector.
Enthusiastic about the application of ML-based models in solving complex problems and optimizing operational processes.
Augusto Abad
Data Scientist
Education | Industrial Engineer, Universidad Carlos III de Madrid (UC3M). Data Science Course IBM and Ironhack Data Analytics Bootcamp
Experience | +8 years of experience in the metallurgical sector as Product Manager and Quality Manager.
Developing and implementation of Machine Learning Models in industrial sector, and statistical tools for quality control in the production process.
Enthusiastic in Data Science, AI, Programming and new technologies.
Diuca Puig
Software Developer
Education| Bootcamp in Full Stack Development (4 Geeks Academy)
Currently in software engineering (Universitat Obrera de Catalunya)
Experience| Fresh out of bootcamp with a strong foundation in full stack development, eager to apply skills to real-world projects.
Enthusiastic in finding creative solutions to real-world problems, software development, software testing and videogames.
Alberto Cañuelo
Data Scientist
Education | Mathematician and Economist. Bootcamp in Data Science and Credit Risk modelling
Experience |1 year experience as Data Scientist in the financial sector, working in the development and implementation of Machine Learning models.
Passionate about football, finance, travelling and chess.
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